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View Full Version : Right-Wing Mayor Calls for McDonald’s Boycott Over Spanish-Language Ads


Richard Tafoya
Jul 10th, 2006, 01:45 PM
Another bottom-feeder reaching out to the bunker-dweller vote.

Think Progress:
http://thinkprogress.org/2006/07/10/spanish-boycott/

Mayor Steve Lonegan (R) of Bogota, New Jersey is “calling for a McDonald’s boycott (http://www.nj.com/search/index.ssf?/base/news-3/1152334632215530.xml?starledger?nnj&coll=1) if the fast-food chain does not take down a Spanish-language billboard advertising iced coffee.”
Lonegan said the advertisement is “offensive” and “divisive” because it sends a message that Hispanic immigrants do not need to learn English.
“The true things that bind us together as neighbors and community is our belief in the American flag and our common language,” Lonegan said. “And when McDonald’s sends a different message, that we’re going to be different now, that causes resentment.”
Lonegan’s remarks must come as quite a surprise to the U.S. Army, which launched a major Spanish-language ad campaign (http://www.hispanicvista.com/html/010319mil.html) in 2001. The tagline is “Yo Soy El Army (http://www.flickr.com/photos/scragz/130000679/in/set-72057594053722561/)” (I Am The Army):
http://thinkprogress.org/wp-content/uploads/2006/07/yosoy1.jpg
Here’s the official “Yo Sol El Army (http://www.goarmy.com/assets/images/downloads/wallpapers/h2_800x600.jpg)” H2 humvee:
http://thinkprogress.org/wp-content/uploads/2006/07/yosoy2.jpg
You might also be interested in the Spanish-language recruitment sites for the U.S. Navy (http://elnavy.com/) and the U.S. Air Force (http://www.airforce.com/spanish/index.php). So when does Mayor Lonegan launch his boycott against the U.S. military?

WannaBreatheYou
Jul 10th, 2006, 01:49 PM
That is so utterly ridiculous. I remember going to Eastern Washington as a kid, where there is a huge Mexican immigrant population for the crops, and everywhere you went, things were in English and Spanish. This isn't new. He's just being an ass.

daddyslittlegirl
Jul 10th, 2006, 03:34 PM
ROTFL! I heard this and thought WTF is he on :scratch: All their doing is trying to sell their products to people who don't understand english!

Richard Tafoya
Jul 10th, 2006, 03:37 PM
In the scope of 40 minutes, I can drive through some great neighborhoods here in Los Angeles where the majority of the signage shifts from Korean to Spanish to Vietnamese to Chinese.

What a tragedy it would be if the xenophobes take the cultural flavor out of those neighborhoods.

db44
Jul 10th, 2006, 04:07 PM
Didn't we have this at the start of the last century with guys riding around in sheets saying we should send the ex-slaves back to Africa... Or worse?

When will we learn?

young again
Jul 10th, 2006, 04:38 PM
Ironic that the mayor of "Bogota" is offended by Spanish. What a maroon! I'm not sure where Bogota, NJ is, but I hope for that mayor's sake it's not around here. Seems another Korean (I think) sign goes up every day. Poor guy won't be able to shop or eat anywhere.

LesterX
Jul 10th, 2006, 04:42 PM
In the scope of 40 minutes, I can drive through some great neighborhoods here in Los Angeles where the majority of the signage shifts from Korean to Spanish to Vietnamese to Chinese.

What a tragedy it would be if the xenophobes take the cultural flavor out of those neighborhoods.

Heck, Richard, substitute Thai for Vietnamese and you could cut the drive down to about 15 minutes!

pinky
Jul 10th, 2006, 04:44 PM
In the scope of 40 minutes, I can drive through some great neighborhoods here in Los Angeles where the majority of the signage shifts from Korean to Spanish to Vietnamese to Chinese.

What a tragedy it would be if the xenophobes take the cultural flavor out of those neighborhoods.
Somehow, seeing the signs in Chinatown in English just wouldn't be the same, would it?

shining star
Jul 11th, 2006, 12:42 PM
Of all the reasons to boycott Mickey D's, they choose THAT?